Webull announced it will bring cryptocurrency custody and trading services to Canadian customers through a partnership with Coinbase. The Florida-based trading platform will leverage Coinbase's crypto-as-a-service infrastructure and liquidity to offer digital assets on its platform, marking another international expansion after similar launches in Australia and Brazil.
The move positions Webull to capture growing demand for cryptocurrency-tied financial services in Canada, according to Bitcoin News, which first reported the expansion. Canadian retail investors will gain access to digital asset trading through Webull's established brokerage interface, powered entirely by Coinbase's institutional-grade custody and trading infrastructure.
How Will Webull Use Coinbase's Infrastructure?
Webull will deploy Coinbase's crypto-as-a-service capabilities to handle custody, liquidity, and trading infrastructure for Canadian users. This turnkey approach allows Webull to offer digital assets without building proprietary blockchain infrastructure or securing separate regulatory approvals for crypto custody. Coinbase provides the underlying technology stack while Webull maintains the customer relationship and brokerage interface.
The partnership extends Coinbase's growing crypto-as-a-service business, which provides white-label infrastructure to financial institutions and fintechs seeking to add digital asset offerings. By handling regulatory compliance, custody security, and liquidity provision, Coinbase enables traditional brokerages to enter crypto markets faster than building in-house solutions.
What Does This Mean for Canadian Crypto Access?
The Webull-Coinbase partnership expands retail crypto access in Canada through a platform already familiar to active traders. Webull's existing Canadian brokerage customers will be able to trade digital assets alongside traditional securities in a single application. The expansion reflects increasing institutional confidence in Canadian crypto regulation and market demand.
Canada has emerged as a key North American market for crypto services, with established regulatory frameworks and high retail adoption rates. The country approved the world's first Bitcoin ETFs in 2021 and maintains clear guidance for crypto service providers through provincial securities regulators. Webull's entry follows similar expansions by major exchanges seeking to capture Canadian retail demand.
What Should Canadian Traders Watch Next?
The partnership positions Canada as a strategic growth market for both Webull and Coinbase. Traders should monitor which digital assets Webull makes available at launch and whether the platform matches the full asset selection offered in other markets. The collaboration could also signal further crypto-as-a-service partnerships between Coinbase and traditional financial platforms across North America.
Webull's international expansion strategy now includes crypto offerings in multiple markets outside the United States. The company launched similar services in Australia and Brazil before entering Canada, suggesting a coordinated global rollout of digital asset trading powered by Coinbase infrastructure.
Webull Canada — Official Website